LOCKDOWN FILMMAKING
Work remotely, but stay connected throughout
What is Lockdown Filmmaking?
Lockdown Filmmaking is a safe method of shooting commercials and content films during lockdown and perhaps even beyond.
It’s a way of enabling agencies to produce films for their clients that aren’t necessarily shot on iPhones, or webcams by the cast at home.
At our disposal, we have state of the art filmmaking equipment and, with our Lockdown Filmmaking system, we’re in the position to collaborate remotely throughout the production process to produce work of the very highest quality.
THE CREATIVE
The creative obviously needs to be carefully tailored to accommodate lockdown guidelines and at the same time take in to consideration our filming facilities.
HERE’S ONE WE ALREADY MADE
In order to demonstrate Lockdown Filmmaking in practice we decided to produce a spot ourselves; and, what better film to make, under lockdown compliance, than one that demonstrates the importance of physical, or social distancing.
The 40” film was made in answer to the United Nations global call out to creatives to help stop the spread of the Coronavirus.
UN BRIEF – THE DOMINO EFFECT
PRODUCTION
The Preproduction Meeting remains a significant part of the whole production process; SO, after preproduction preparations have been completed remotely, the preproduction meeting would take place via a conference call.
Shooting is the part of the production that will feel the most different to us all, as only the Director of Photography will be physically present on set. However, we have put in place a system that effectively allows the Director, Producer, Agency personnel and Client team to attend the shoot remotely. All participants, via their laptops, iPads, or smart phones, will receive a live feed from the video playback monitor, together with a view of the home studio set-up, as well as visual and audio communication with everyone involved.
Most aspects of postproduction will take place remotely and then shared at the appropriately scheduled times for approval. However, when required, the same, live, real time system employed for filming could also be applied for parts of the process like the grade.
HOW THE DOMINO EFFECT WAS MADE
WHO ARE THE FILMMAKERS?
Trevor Melvin and Deane Thrussell are long-time collaborators and each brings the best out of the other.
TREVOR MELVIN
Trevor Melvin is one of London’s best established commercial directors having been represented by the likes of Ridley Scott Associates.
Trevor has directed literally hundreds of commercials around the world for a myriad of brands and clients. Commercials for Volkswagen, Kit-Kat and British Meat are amongst his award-winning work.
His agency background, as a senior creative, provides him with an acute understanding of the creative process and the advertising industry itself. Trevor has an unrelenting passion for the filmmaking craft and the ability to adapt easily to a variety of genres, or styles.
DEANE THRUSSELL
Deane is a highly creative and experienced Director of Photography, as well as a director in his own right, with an extraordinary eye for detail, which has seen him work for all manner of brands including Macallan, Land Rover, Hyundai and Pepsi to name but a few.
Deane’s technical knowledge is second to none and as a result he is a specialist in digital filmmaking and high speed camera technology.
Deane started his career as a BBC drama film editor, this combined with his experience as a director of photography makes him understand the narrative as well as the visual aspect of filmmaking.
GET IN TOUCH
For further information on Lockdown Filmmaking and how to work remotely, but stay connected throughout, please contact lockdownfilmmaking@gmail.com
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